So why apologize for it? If some oversenstive folks were offended, that's their problem, just like the folks who were upset at that singer for no good reason.
Here in Cheyenne, I get commercials from the Rockeys. Carlos Gonzales, from Venezuela, makes a commercial for Taco Bell. More than that, he actually serves the tacos to some of the Rockies fans! And no one whines about that!
(Of course, that's mebbe because it happens in Colorado. If he were in Florida or somewhere with a large Latino population, who knows?)